JOURNAL · OPERATOR NOTES
What we're working on
Short posts on what we shipped, what we tried, and what we'd do differently. Two or three a week. Written by George.
Why we dropped Elementor.
Page builders look like a shortcut. They're a maintainability tax that compounds for years. What we build instead.
WordPressToolingMigrating from Wix to Shopify without losing rankings.
The playbook we run when migrating an ecommerce store off Wix. Six steps, plus what to expect on the rankings front in the six weeks after launch.
ShopifySEOMigrationsWhat this is.
Short notes on what we're building and what we're learning. Written in public, no marketing department in between.
Welcome
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